On Running | RUN365
PARTNERSHIP GOALS
OUTFIT RUNNERS
BAY AREA BRAND AWARENESS
DRIVE SALES AT EXPO & REGIONAL STORES
ACTIVATION OVERVIEW
NICHE FITNESS EVENTS
EXPO ACTIVATION
DIGITAL PROMOTION
INFLUENCER OUTFITTING
KEZAR STADIUM EVENT
SOCIAL MEDIA IMPRESSIONS
RUNNER RSVP
TRAIL RUNNING EVENT
SOCIAL MEDIA IMPRESSIONS
RUNNER RSVP
EMAIL PROGRAM | 7 DEDICATED EMAILS
%
OPEN RATE
%
CLICK RATE
INFLUENCER OUTFITTING
RUN365 COACHES: LEAD WEEKLY BAY AREA RUNS
I’m very excited about them!
RUN365 COACHI wore mine on a four mile run tonight and they felt great!
RUN365 TraineeI am going to wear to every run and I love their gear too.
RUN365 CoachLove the look of the shoes.
RUN365 CoachCELEBRITY ULTRAMARATHONER: DEAN KARNAZES
“Record-breaking attendance for 40th Anniversary” – ABC News
THE SAN FRANCISCO MARATHON 27,500 RUNNERS ARE
%
DOMESTIC
%
CALIFORNIA
%
BAY AREA
%
FEMALE
%
MALE
HEALTH & FITNESS EXPO
Health & Fitness Expo Attendance
